Work

Brand and country of origin valuations of automobiles

Year: 2009

Type: article

Source: Asia Pacific Journal of Marketing and Logistics

DOI: 10.1108/13555850910973847

Authors: Kandapa Thanasuta, Thanyawee Patoomsuwan, Vanvisa Chaimahawong, Yingyot Chiaravutthi

Institution: Mahidol University

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1990335105

FWCI: 3.149

Cites: 51

Cited by: 47

Related to: 10