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Anti-consumption: An overview and research agenda
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Year:
2008
Type:
editorial
Source:
Journal of Business Research
DOI:
10.1016/j.jbusres.2008.01.021
Authors:
Michael S.W. Lee,
Karen V. Fernandez,
Michael R. Hyman
Institutions:
University of Auckland,
New Mexico State University
Language:
English
Topic:
Consumer Behavior in Brand Consumption and Identification
Subfield:
Marketing
Field:
Business, Management and Accounting
Domain:
Social Sciences
Open Access status:
green
Funders:
University of Sydney,
Business School, University of Auckland
OpenAlex ID:
W1995742860
Cites:
3
Cited by:
279
Related to:
10