Work

The antecedents of relationship commitment in the management of relationships in business-to-business (B2B) financial services

Year: 2008

Type: article

Study design: Observational Study

Source: Journal of Marketing Management

DOI: 10.1362/026725708x382019

Authors: Edwin Theron, Nic S. Terblanche, Christo Boshoff

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1995751018

FWCI: 4.233

Cites:

Cited by: 71

Related to: 10