Work

Price Sensitivity of the Consumer

Year: 1979

Type: article

Source: Management Decision

DOI: 10.1108/eb001212

Authors: André Gabor, C.W.J. Granger

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1996481491

FWCI: 9.956

Cites: 1

Cited by: 136

Related to: 10