Work

Time-Restricted Sales Appeals: The Importance of Offering Real Value

Year: 2001

Type: article

Source: Cornell Hotel and Restaurant Administration Quarterly

DOI: 10.1016/s0010-8804(01)80044-6

Authors: Laura A. Brannon, Amy E. Mccabe

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1997053808

FWCI: 1.579

Cites:

Cited by: 13

Related to: 10