Work

Impulse purchases of new products: an empirical analysis

Year: 2009

Type: article

Study design: Observational Study

Source: Journal of Product & Brand Management

DOI: 10.1108/10610420910933344

Authors: Nukhet Harmancioglu, R. Zachary Finney, Mathew Joseph

Institutions: Bilkent University, University of South Alabama, St. Mary's University, Texas

Language: English

Topic: Consumer Retail Behavior Studies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1998016931

FWCI: 9.337

Cites: 56

Cited by: 128

Related to: 10