Work

Pricing an industrial technological innovation: A case study

Year: 1995

Type: article

Source: Industrial Marketing Management

DOI: 10.1016/0019-8501(94)00041-t

Author: Arch G Woodside

Institution: Tulane University

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Industry, innovation and infrastructure

Open Access status: closed

OpenAlex ID: W1998315607

FWCI: 1.354

Cites: 4

Cited by: 10

Related to: 10