How procedural, financial and relational switching costs affect customer satisfaction, repurchase intentions, and repurchase behavior: A meta-analysis
Year: 2015
Type: review
Study designs: Systematic Review, Meta-Analysis
Authors: Markus Blut, Carly M. Frennea, Vikas Mittal, David L. Mothersbaugh
Language: English
Subfield: Marketing
Domain: Social Sciences
Open Access status: green
OpenAlex ID: W1998338228
