Work

Ethnocentrism and country of origin effects among immigrant consumers

Year: 2014

Type: article

Source: Journal of Consumer Marketing

DOI: 10.1108/jcm-06-2013-0620

Authors: Mohammadali Zolfagharian, Roberto Saldivar, Qin Sun

Institution: Trident University International

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1998595826

FWCI: 19.19

Cites: 65

Cited by: 52

Related to: 10