Work

Cultural metaphors: Enhancing consumer pleasure in ethnic servicescapes

Year: 2011
Type: article
Authors: Esi Abbam Elliot, Joseph Cherian, Hernan Casakin
Language: English
Subfield: Marketing
Open Access status: closed
OpenAlex ID: W1999211016
FWCI:
Cites: 42
Cited by: 17
Related to: 10