Work

Price–Quality and Market Share of Consumer Goods in Spain: Retail Brands and Manufacturer Brands1

Year: 2004
Type: article
Authors: Oscar Medina, José Luis Méndez, Natalia Rubio
Language: English
Subfield: Marketing
Open Access status: closed
OpenAlex ID: W1999985289
FWCI: 4.948
Cites: 39
Cited by: 17
Related to: 10