Work

Consumers’ Shopping Preferences for Retail Format Choice Between Modern and Traditional Retails in Malaysia

Year: 2014

Type: article

Study design: Observational Study

Source: Journal of Food Products Marketing

DOI: 10.1080/10454446.2014.921874

Authors: Rika Terano, Rafidah Yahya, Zainalabidin Mohamed, Sahbani Bin Saimin

Institution: Universiti Putra Malaysia

Language: English

Topic: Consumer Retail Behavior Studies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2000734062

FWCI: 5.332

Cites: 11

Cited by: 20

Related to: 10