Work

Communicating Coffee Culture through the Big Screen: Starbucks in American Movies

Year: 2011

Type: article

Source: Comparative American Studies An International Journal

DOI: 10.1179/147757011x12983070064953

Author: Xiaochen Zhang

Institution: University of Florida

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2001563750

FWCI:

Cites: 43

Cited by: 5

Related to: 10