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Advertising as Information: An Empirical Note
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Year:
1986
Type:
article
Source:
The Review of Economics and Statistics
DOI:
10.2307/1926031
Author:
David N. Laband
Language:
English
Topic:
Consumer Market Behavior and Pricing
Subfield:
Marketing
Field:
Business, Management and Accounting
Domain:
Social Sciences
SDG:
Decent work and economic growth
Open Access status:
closed
OpenAlex ID:
W2003430241
FWCI:
Cites:
Cited by:
54
Related to:
10