Work

Good Soldiers on the Web: Understanding the Drivers of Participation in Online Communities of Consumption

Year: 2011

Type: article

Study design: Observational Study

Source: International Journal of Electronic Commerce

DOI: 10.2753/jec1086-4415150403

Authors: HsiuJu Rebecca Yen, Sheila Hsuan-Yu Hsu, Chun-Yao Huang

Institutions: National Tsing Hua University, National Central University, National Taiwan University

Language: English

Topic: Digital Marketing and Social Media

Subfield: Sociology and Political Science

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2003485133

FWCI: 27.07

Cites: 102

Cited by: 126

Related to: 10