Work

Relationship marketing orientation: scale development and cross-cultural validation

Year: 2002

Type: article

Source: Journal of Business Research

DOI: 10.1016/s0148-2963(02)00493-9

Authors: Leo Y.M. Sin, Alan C.B. Tse, Oliver H.M. Yau, Raymond P.M. Chow, Jenny S.Y. Lee, Lorett B.Y. Lau

Institutions: Chinese University of Hong Kong, City University of Hong Kong, Hong Kong Polytechnic University

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

Funders: City University of Hong Kong, University of Hong Kong

OpenAlex ID: W2003731235

FWCI: 9.59

Cites: 46

Cited by: 281

Related to: 10