Work

Effects of show windows on female consumers’ shopping behaviour

Year: 2014

Type: article

Source: Journal of Consumer Marketing

DOI: 10.1108/jcm-04-2014-0946

Authors: Varsha Jain, Mika Takayanagi, Edward Carl Malthouse

Institutions: Mudra Institute of Communications Ahmedabad, Meiji University, Northwestern University

Language: English

Topic: Consumer Retail Behavior Studies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2004398984

FWCI: 9.618

Cites: 55

Cited by: 36

Related to: 10