Work

Becoming a Consumer Society: A Longitudinal and Cross-Cultural Content Analysis of Print Ads from Hong Kong, the People's Republic of China, and Taiwan

Year: 1989

Type: article

Source: Journal of Consumer Research

DOI: 10.1086/209185

Authors: David K. Tse, Russell W. Belk, Nan Zhou

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2005807934

FWCI: 18.87

Cites: 30

Cited by: 531

Related to: 10