Work

A mathematical programming model for market share prediction

Year: 1989

Type: article

Source: International Journal of Forecasting

DOI: 10.1016/0169-2070(89)90064-2

Authors: Muhittin Oral, Ossama Kettani

Institution: Université Laval

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2007374344

FWCI: 1.572

Cites: 34

Cited by: 15

Related to: 10