Work

The importance of focus for generating customer value

Year: 2006

Type: article

Source: Journal of Financial Services Marketing

DOI: 10.1057/palgrave.fsm.4760001

Author: Tom Breur

Language: English

Topic: Service and Product Innovation

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2007757859

FWCI: 3.509

Cites: 12

Cited by: 11

Related to: 10