Relationships among Gender, Fashion Leadership, Need for Affect, and Consumers' Apparel Shopping Preference
Year: 2014
Type: article
Study design: Observational Study
DOI: 10.1111/fcsr.12070
Authors: Siwon Cho, Jane E. Workman
Institution: Southern Illinois University Carbondale
Language: English
Subfield: Marketing
Domain: Social Sciences
SDG: Gender equality
Open Access status: closed
OpenAlex ID: W2010089391
