Work

The Price of a Warranty: The Case for Refrigerators

Year: 1978

Type: article

Source: Journal of Consumer Affairs

DOI: 10.1111/j.1745-6606.1978.tb00631.x

Authors: W. KEITH BRYANT, JENNIFER L. GERNER

Institutions: Cornell University, New York State University College of Human Ecology

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2010718826

FWCI:

Cites: 11

Cited by: 19

Related to: 10