Work

The Paradox of Plenty: The Advertising Council and Post-Sputnik Crisis

Year: 2003

Type: article

Source: Advertising & Society Review

DOI: 10.1353/asr.2003.0008

Author: Robert H Zieger

Language: English

Topic: American History and Culture

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2011442816

FWCI: 0.978

Cites: 38

Cited by: 6

Related to: 10