Work

Pricing practices and value creation logics

Year: 2011

Type: article

Source: Journal of Revenue and Pricing Management

DOI: 10.1057/rpm.2011.43

Authors: Magnus Johansson, Linn Andersson

Institution: Lund University

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2012813317

FWCI: 1.855

Cites: 44

Cited by: 10

Related to: 10