Work

Cross‐cultural equivalence of price perceptions between US and Polish consumers

Year: 2003

Type: article

Study design: Observational Study

Source: International Journal of Retail & Distribution Management

DOI: 10.1108/09590550310472433

Authors: Marguerite Moore, Karen McGowan Kennedy, Ann Fairhurst

Institutions: University of South Carolina, Time Warner (United States), University of Tennessee at Knoxville

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2012870770

FWCI: 2.652

Cites: 22

Cited by: 45

Related to: 10