Work

Ethnic response to couponing: a motivational perspective

Year: 1996

Type: article

Source: Journal of Consumer Marketing

DOI: 10.1108/07363769610115375

Author: Corliss L. Green

Institution: Georgia State University

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2013078671

FWCI: 1.811

Cites: 17

Cited by: 17

Related to: 10