Work

Complexity, uniqueness, and similarity in between‐bundle choice

Year: 2003

Type: article

Source: Journal of Product & Brand Management

DOI: 10.1108/10610420310498795

Authors: Manoj K. Agarwal, Subimal Chatterjee

Institution: Binghamton University

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2013593955

FWCI: 3.978

Cites: 30

Cited by: 36

Related to: 10