Work

Some psychological motivations for fashion opinion leadership and fashion opinion seeking

Year: 2006

Type: article

Study design: Observational Study

Source: Journal of Fashion Marketing and Management

DOI: 10.1108/13612020610651105

Authors: Laurent Bertrandias, Ronald E. Goldsmith

Institutions: Université de Toulouse, Florida State University

Language: English

Topic: Consumer Perception and Purchasing Behavior

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2013852842

FWCI: 17.62

Cites: 58

Cited by: 190

Related to: 10