Work

Advertising and Competitive Behaviour of Selected Australian Firms

Year: 1975

Type: article

Source: The Review of Economics and Statistics

DOI: 10.2307/1935901

Author: M. M. Metwally

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2014454689

FWCI: 8.667

Cites: 22

Cited by: 35

Related to: 10