Work

Modeling the Distribution of Price Sensitivity and Implications for Optimal Retail Pricing

Year: 1995

Type: article

Source: Journal of Business and Economic Statistics

DOI: 10.1080/07350015.1995.10524603

Authors: Byung-Do Kim, Robert C. Blattberg, Peter E. Rossi

Institutions: Carnegie Mellon University, Northwestern University, University of Chicago

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2014596215

FWCI: 7.692

Cites: 20

Cited by: 62

Related to: 10