Work

Online atmospherics: the impact of colour and music on purchase intention

Year: 2010

Type: article

Source: International Journal of Electronic Marketing and Retailing

DOI: 10.1504/ijemr.2010.032868

Author: Kelly Price

Institution: East Tennessee State University

Language: English

Topic: Consumer Retail Behavior Studies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2015469579

FWCI: 0.95

Cites: 50

Cited by: 8

Related to: 10