Work

A test of the stability of retail store image mapping based on multientity scaling data

Year: 2001

Type: article

Source: Journal of Retailing and Consumer Services

DOI: 10.1016/s0969-6989(00)00010-2

Authors: John K Wong, R Kenneth Teas

Institution: Iowa State University

Language: English

Topic: Consumer Retail Behavior Studies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2017490125

FWCI: 4.737

Cites: 23

Cited by: 20

Related to: 10