Work

Competitive advantage in the marketing of products within the enlarged European Union

Year: 2007

Type: article

Source: European Journal of Marketing

DOI: 10.1108/03090560710728318

Authors: Urša Golob, Klement Podnar

Institution: University of Ljubljana

Language: English

Topic: Marketing and Advertising Strategies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2017533183

FWCI: 4.724

Cites: 29

Cited by: 11

Related to: 10