Work

Success Factors in Non-Store Retailing: Exploring the Great Merchants Framework

Year: 2014

Type: book-chapter

Source: Developments in marketing science: proceedings of the Academy of Marketing Science

DOI: 10.1007/978-3-319-11882-6_30

Authors: Victoria L. Crittenden, Elizabeth J. Wilson

Language: English

Topic: Consumer Retail Behavior Studies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2017828918

FWCI: 1.741

Cites: 5

Cited by: 9

Related to: 10