Work

Distributor image and marketing strategy

Year: 1988

Type: article

Source: Industrial Marketing Management

DOI: 10.1016/0019-8501(88)90034-x

Author: Eric Panitz

Language: English

Topic: Marketing and Advertising Strategies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2020768458

FWCI: 1.689

Cites: 19

Cited by: 12

Related to: 10