Work

The Attitudes Underlying Preferences of Young Urban Educated Polish Consumers Towards Products Made in Western Countries

Year: 1997

Type: article

Study design: Observational Study

Source: Journal of International Consumer Marketing

DOI: 10.1300/j046v09n04_02

Authors: Jean-Sébastien Marcoux, Pierre Filiatrault, Emmanuel Chéron

Institutions: Université du Québec à Montréal, Université du Québec

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2022473169

FWCI: 1.151

Cites: 41

Cited by: 269

Related to: 10