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Pricing for a credence good: an exploratory analysis
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Year:
2011
Type:
article
Source:
Journal of Product & Brand Management
DOI:
10.1108/10610421111134969
Authors:
Matthew G. Nagler,
Fredi Kronenberg,
Edward J. Kennelly,
Bei Jiang
Institutions:
City University of New York,
Stanford Medicine,
Stanford University,
Lehman College,
Dali University
Language:
English
Topic:
Consumer Market Behavior and Pricing
Subfield:
Marketing
Field:
Business, Management and Accounting
Domain:
Social Sciences
Open Access status:
closed
OpenAlex ID:
W2023822999
FWCI:
Cites:
38
Cited by:
9
Related to:
10