Work

It is all in the mix: The interactive effect of music tempo and mode on in-store sales

Year: 2011

Type: article

Source: Marketing Letters

DOI: 10.1007/s11002-011-9156-z

Authors: Klemens M. Knoferle, Eric R. Spangenberg, Andreas Herrmann, Jan R. Landwehr

Institutions: University of St.Gallen, Washington State University

Language: English

Topic: Consumer Retail Behavior Studies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2026967390

FWCI: 8.349

Cites: 68

Cited by: 102

Related to: 10