Work

From self-service to super-service: a resource mapping framework for co-creating value by shifting the boundary between provider and customer

Year: 2010
Type: article
Authors: Christopher S. Campbell, Paul P. Maglio, Mark M. Davis
Language: English
Subfield: Marketing
Open Access status: closed
OpenAlex ID: W2028359368
FWCI: 9.501
Cites: 23
Cited by: 62
Related to: 10