Customer retention, loyalty, and satisfaction in the German mobile cellular telecommunications market
Year: 2001
Type: article
Study design: Observational Study
Source: Telecommunications Policy
Authors: Torsten J Gerpott, Wolfgang Rams, Andreas Schindler
Institutions: University of Duisburg-Essen, Deutsche Telekom (Germany)
Language: English
Subfield: Marketing
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W2029876747
