Work

A model of customer loyalty and corporate social responsibility

Year: 2011

Type: article

Study design: Observational Study

Source: Journal of Services Marketing

DOI: 10.1108/08876041111119840

Authors: Rujirutana Mandhachitara, Yaowalak Poolthong

Institution: Pennsylvania State University

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2033165209

FWCI: 37.94

Cites: 85

Cited by: 442

Related to: 10