Market orientation of retail brands in the grocery chain: the role of supplier relationships
Year: 2008
Type: article
Authors: Ulf Elg, Heli Paavola
Institutions: Lund University, Tampere University, University of Tampere
Language: English
Subfield: Marketing
Domain: Social Sciences
Open Access status: closed
Funder: Tekes
OpenAlex ID: W2036675651