Work

Marketing Services by Managing the Environment

Year: 1982

Type: article

Source: Cornell Hotel and Restaurant Administration Quarterly

DOI: 10.1177/001088048202300107

Authors: Bernard H. Booms, Mary J. Bitner

Institutions: University of Pittsburgh, University of Washington

Language: English

Topic: Environmental Sustainability in Business

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2038091419

FWCI: 3.088

Cites:

Cited by: 285

Related to: 10