Work

Classifying and classified: An interpretive study of the consumption of cruises by the “new” Brazilian middle class

Year: 2015

Type: article

Source: International Business Review

DOI: 10.1016/j.ibusrev.2015.02.006

Authors: Ana Raquel Coelho Rocha, Angela da Rocha, Everardo Rocha

Institution: Pontifícia Universidade Católica do Rio de Janeiro

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

Funder: Conselho Nacional de Desenvolvimento Científico e Tecnológico

OpenAlex ID: W2041995391

FWCI: 5.8

Cites: 37

Cited by: 26

Related to: 10