Work

Does the salesperson like customers? A conceptual and empirical examination of the persuasive effect of perceptions of the salesperson's affect toward customers

Year: 1999
Type: article
Author: Arun Sharma
Institution: University of Miami
Language: English
Subfield: Marketing
Open Access status: closed
OpenAlex ID: W2043198397
FWCI: 3.018
Cites: 33
Cited by: 44
Related to: 10