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Do social product features have value to consumers?
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Year:
2008
Type:
article
Source:
International Journal of Research in Marketing
DOI:
10.1016/j.ijresmar.2008.03.005
Authors:
Pat Auger,
Timothy M. Devinney,
Jordan J. Louviere,
Paul F. Burke
Institutions:
The University of Melbourne,
UNSW Sydney,
University of Technology Sydney
Language:
English
Topic:
Environmental Sustainability in Business
Subfield:
Marketing
Field:
Business, Management and Accounting
Domain:
Social Sciences
Open Access status:
green
OpenAlex ID:
W2044032478
FWCI:
15.71
Cites:
27
Cited by:
288
Related to:
10