Work

Gender differences in gift exchanges: New directions from projections

Year: 1995

Type: article

Source: Psychology and Marketing

DOI: 10.1002/mar.4220120503

Author: Mary Ann McGrath

Institution: Loyola University Chicago

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Gender equality

Open Access status: closed

OpenAlex ID: W2048410599

FWCI:

Cites: 52

Cited by: 36

Related to: 10