The impact of eco-fashion strategies on male shoppers' perceptions of brand image and loyalty
Year: 2014
Type: article
Study design: Observational Study
Authors: Daniella Ryding, Anna Navrozidou, Robin Carey
Institutions: University of Manchester, University of Lancashire
Language: English
Subfield: Marketing
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W2048653126
