Identifying influential reviewers for word-of-mouth marketing
Year: 2010
Type: article
Authors: Yung-Ming Li, Chia-Hao Lin, Cheng-Yang Lai
Institution: National Yang Ming Chiao Tung University
Language: English
Subfield: Sociology and Political Science
Field: Social Sciences
Domain: Social Sciences
Open Access status: closed
Funder: National Science Council
OpenAlex ID: W2048668178