Work

Consideration set influences on consumer decision-making and choice: Issues, models, and suggestions

Year: 1991

Type: article

Source: Marketing Letters

DOI: 10.1007/bf02404071

Authors: Allan D. Shocker, Moshe Ben-Akiva, Bruno Boccara, Prakash Nedungadi

Institutions: University of Minnesota, Massachusetts Institute of Technology, University of Toronto

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2054749616

FWCI: 12.68

Cites: 39

Cited by: 588

Related to: 10